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life coaching, career coaching and business coaching AMSTERDAM + online

TAKE Coaching | Hannah Ray

Welcome! I'm Hannah Ray - an integrative coach offering career, business + life coaching in Amsterdam.


Tired of playing by rules or norms you don't believe in and aren't working for you anymore?

Know you need to look at things differently or find new ways of doing things?

Ready to make some changes? 

I hold confidential space for gentle forces to explore + create their own version of success.

From professional career development or self employment, creating greater wellbeing + energy, to working through questions of identity or self-belief, or how we show up in our relationships with colleagues or loved ones, I'm here.

My style is calm + spacious. I don't judge and I have no agenda. I blend a range of methods for you, from practical to therapeutic to somatic, and gently challenge you step up for yourself, create your own plan, + make moves.

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Because you want to explore some kind of transition, change, or improvement in your life.

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Because you want to change careers or re-evaluate the way you do your current one.

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Because you have (or want) your own business, and want support managing it in the way that's best for you.

These coaching services often work as a holistic coaching blend, and can include the below too:

Because you want to focus your mind, lower stress, or find greater fulfilment in your day-to-day.

Because you want to explore what's going on for you in a more integrated + body-based way.

Because you want specific life + business coaching for being a small business owner.


my mission

Life is always changing, as are we. And for a whole range of reasons, we can gradually or suddenly get out of alignment, feel trapped, like we can't keep doing it like this; stuck.


My mission is to reconnect you to your resourceful, resilient + healthy self so that you can adapt and find a way that feels like you once again.


I hold confidential space for you to find a sense of freedom; exploring ideas, ways of thinking, expressing and being - so that you can hear your own voice (again, or for the first time) and remember why you can believe in yourself and what you are and can be capable of. 

Our work together is about finding ways for you to unstick easier from the stuff that holds you back, hear and follow your energy, take action, and spend more time doing life and work how you want.



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Listening + Thinking Space

I am here to hear you, and to help you hear yourself.

I do not judge and I have no agenda.

All of you is welcome.

We will do our most effective work together if we create and allow space for you to think, feel + connect, and be deeply listened to in the process. Doing this allows us to explore and pinpoint exactly how the thing you brought to coaching shows up for you, what feels familiar about it, how you experience it and what the edges of it are.

Without this deep level of trust + understanding between us, any other work is surface level. And my intention for our work together is to get a layer underneath, so that changes you end up making can be sustainable and lasting.

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Tailored Tools

In my opinion, coaching, at it's heart, is about movement. It's about unsticking from things so that you feel free to make moves again.

Instead of set plans or pre-determined journey structures for my clients, I curate and build the journey with them, because I believe that everyone brings their own unique experience, needs and best ways of working to the table.

That's not to say I am not structured or practical, because I am. Tools are brought in when I know they are going to facilitate you to work through something we have identified or that needs identifying.

I draw on a range of various methods and tools - curating and crafting a tailored coaching journey for each of my unique clients.

I draw on a range of coaching and therapeutic methods, models + exercises to curate the journey and structure of our work together for you and your own unique challenges:

  • Talking + reflecting

  • Nancy Klein's 'Time To Think' theory

  • CBT-informed coaching

  • Positive psychology

  • Gestalt techniques

  • Journaling + drawing

  • Yoga therapy + somatic/embodied enquiry

  • Guided visualisation

  • Neuro-linguistic programming

  • Dérive coaching (walking/moving/ outdoor coaching)

  • Transactional analysis


  • Consistent extra training, most recently: Cognitive Behavioural Therapy for Coaches with Barefoot Coaching, and modules with Human Givens Institute (PSA), UK.

  • Business coach for women starting entrepreneurs and small business owners on the Momentum programme by Startupbootcamp Amsterdam and equals (formerly We Rise)

  • 400hr advanced yoga therapist trainings with Strength London/ Frog Lotus - Calli Popham, Carl Faure + Conor Cregg.

  • 10+ years as a Brand Strategist for advertising agencies and small businesses 

  • Created + facilitated numerous workshops and group coaching clubs:

    • Career coaching workshop for teenagers

    • Resilience and wellbeing coaching workshops for progressive + people-first companies

    • Group coaching programmes for expats

    • Group coaching and wellness workshops at conferences


  • Panel guest on talks about career change (ADAMS Recruitment) and personal purpose (LWD Amsterdam) 

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How cOULD coaching work for you?

  • Listen to + trust yourself, your opinions and decisions more, instead of living by 'shoulds' and expectations

  • Find out what your wants, needs and likes are

  • Explore how you approach your work so that it, and your relationship with it, becomes more satisfying + aligned

  • Stop playing yourself down, staying small or dimming your voice; start taking yourself seriously and building the courage + confidence to make new moves

  • Become more aware of how you deal with things and experiment with new ways, so that you have a greater sense of choice and confidence to choose

  • Explore new ideas, exercises, mindset, rituals or systems that enable more confidence, creativity and flow

  • Take space to figure out what's really important to you, what you value + what you're going to do about it!

   Does it sound great and just what you're looking for?

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Coaching sessions are either online, so you can work with me from anywhere,

or in-person at my practice, Stories Sarphatistraat or Keizersgracht in Amsterdam.

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“Hannah and I did 5 sessions of Life + Career Coaching. We worked on my values and goals to improve my productivity at work (at & focus my personal projects.

It was a great pleasure to share my ideas and thoughts with Hannah. She helped me to look at things from different angles and see things I wouldn't notice myself before.

Hannah is an attentive listener and created a very safe space for me to be honest. She prepared me some practices that made my thoughts & ideas feel easier and more structured.

After our cooperation, I will move forward with a clear vision of what I want and a loving attitude towards myself to enjoy the journey."

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